Pauline Long named Role Model of the Year

| June 13, 2013

Pauline Long, the Founder of Black and Ethnic Minority Awards (BEFFTA) has received the Role Model of The Year Award from International Online Awards.

Ms. Long, a mother of two, is philanthropist, TV presenter, entrepreneur and a mentor to many young people.

She is also the founder of Europe’s biggest award ceremony that honours and celebrates black and ethnic personalities in entertainment, film, fashion, television and arts.


A well respected figure in the African Caribbean community, Ms. Long was recently listed in Black Women In Europe Power List.

She has dedicated her life to giving back to the community through the BEFFTA Awards and Mr and Miss East Africa UK beauty pageants.

Ms. Long also runs their family business East End Studios, the award-winning film studio where she supports many unsigned artists to shoot high quality music videos.

Ms. Long is a self-appointed crusader for human love. She believes in spreading love and humanity as a means of ending war, poverty, hunger, rape and all other injustices.

She uses her premier daytime TV talk show on SKY channel 182 – Pauline Long Show to highlight on world’s injustices by engaging her panellists and the viewers at home in a live discussion.

On awarding the generous entrepreneur, the organisers of International Online Awards said: “IOA has awarded you Role Model of the Year because you are doing so much for yourself and then using it to help people around you. So many people look up to you.”

The humble and down to earth TV presenter said: “I’m deeply honoured and humbled by this award. I will continue to serve my community with clarity and integrity. I dedicate this award to everyone and to all the young ones I mentor.”

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Category: African Caribbean, Culture & Society, Inspiration, Lifestyle

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